The city of Blaine updated its tourism marketing plan last year and just unveiled a key part of the updated strategy for attracting out of town visitors, blainebythesea.com.
The new tourism website points the way toward things to see and do in Blaine, highlighting parks, trails, entertainment, restaurants, events and lodging options in Blaine. Blaine-based website and graphic design company Spoken Design created
the site.
Blaine Welcome Center manager Donna Raimey will be updating and posting new content on the site, according to a press release from the city.
For now, the website looks different than it will after the pandemic, with fewer events than typically scheduled, and it focuses on attracting people from this side of the U.S./Canada border.
The website going live marks the beginning of the city’s effort to brand Blaine as a seaside destination. The new Blaine by the Sea logo has appeared in several print ads promoting tourism in Blaine.
The city hired communication design company BounceBox SPC to update the Blaine Tourism Marketing and Development Plan in 2018. Together, the committee and BounceBox SPC developed a “brand” around Blaine’s seaside location.
In addition to the website, the city also has Blaine by the Sea Instagram and Facebook pages.
Learn more at Blainebythesea.com.
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